Just Ship It 🚢

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Blog
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I want to write more. I enjoy it. I like to think I’m sometimes not bad at it. And to be honest, I literally think about blogging something multiple times a day. I fondly remember the before-times when short sweet blog posts were fun and interactive and responsive to other posts. But my brain gets in the way and says things like:

  • why would you write when you should be doing XYZ chore instead?
  • what authority do you have to talk about this?
  • you should add a ton of details, and quotes, and links, and pretty pictures, and that will take forever so why not doom scroll instead?
  • what’s one more day without blogging?
  • ugh - but what if you made your own blog dev experience much better then you’d blog more so just wait until that day that will never come

And then I read something simply great like Think less, ship more

I need to learn to (over)think less. Every time I “just write” or “just record” or “just post” or “just deploy” I end up coming up with more genuine content that people like more, and that I enjoy making more. – Cassidy Williams

So true. Like I always tell my clients (or my kids) when they ask if their project is ready for primetime or not: YES - just ship it! Iterate. Shipping more will get you to refine the process.

And yeah, this will probably fall off – as you can see from my post trend over the years (wait 20+ years now???)

But man, I’ve got 5-10 blog ideas and drafts ready to go – so nows the time to Just Ship Publish It!

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